Antique Demorest’s Model Magazine Trade Card Victorian Fashion Advertising NY

Original 19th-Century Advertising Trade Card — Demorest’s Model Magazine, New York
This gorgeous antique trade card advertises Demorest’s Model Magazine, published at 17 East 14th Street, New York.

The front displays a lush floral bouquet featuring lilies of the valley, red and pink blossoms, and an open book reading “Reliable Patterns" and “Maison de Modes" — emphasizing the magazine’s connection to fashion and sewing patterns.

The reverse side highlights the magazine’s content: stories, current topics, letters from abroad, household matters, fashion, fine engravings, and color plates. Priced at 20 cents per issue or $2.00 yearly, it was promoted as a must-have for Victorian households interested in style, literature, and practical topics.

Approximate size: ~3 x 4.5 inches

Condition:

Typical age-related toning and foxing spots on front and back

Some edge and corner wear, minor surface marks as shown

Colors on front remain vibrant and bright
Please see all photos for condition